Guides
A Citation Capsule Plan for 19 Homepage Blocks: Pick These Five First
FunnelizeLab Editorial Team · 2 min read · Jun 28, 2026
A citation capsule plan for 19 homepage blocks should rewrite the five weakest commercial sections into 134 to 167 word standalone passages. Each capsule must include the audience, the problem, the method, the evidence, and the next action so AI engines can quote it as a complete source.
The audit shows the homepage has 19 blocks with only 1 in the optimal 134 to 167 word range, 2 B-grade blocks, 0 A-grade blocks, and several value proposition sections under 50 words. The right plan is not to publish more pages; it is to upgrade the homepage. FunnelizeLab should pick the five commercial sections most likely to be cited by ChatGPT, Perplexity, and AI Overviews: service promise, monthly delivery model, proof and results, pricing context, and call-to-action support. Each section should be rewritten as a standalone capsule that names the audience, the specific problem, the method FunnelizeLab uses, the evidence produced, and the action a buyer can take. The target length is 134 to 167 words per capsule. Supporting sections can stay shorter because navigation and labels do not need to be cited. After the upgrade, the homepage becomes a stronger source page and new blog assets reinforce rather than compensate for weak core messaging across the site online.
Frequently Asked Questions
What is a citation capsule plan? A plan to rewrite the weakest homepage sections into 134 to 167 word standalone passages that AI engines can quote as complete source material.
Which five sections should be upgraded first? Service promise, monthly delivery model, proof and results, pricing context, and call-to-action support are the five commercial sections most likely to be cited.
What should each capsule include? Each capsule should include the audience, the specific problem, the method, the evidence produced, and the next buyer action.
Should the plan add more pages or upgrade the homepage? Upgrade the homepage first; new pages reinforce a strong source page but cannot compensate for a weak one.
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